In this hyperconnected world, business success is all about customers and their needs.
CRM (customer relationship management) is a business strategy that blends processes, people, and technology to help you attract sales prospects, convert them into customers, and keep existing customers satisfied and loyal.
CRM reaches into many areas within the organization, including sales, customer service, and marketing.
Salesforce.com offers a technology solution for all those areas and more.
Salesforce is the world’s #1 CRM and Customer Success Platform. With Salesforce, employees can access data entirely over the Internet. There’s no infrastructure or servers to buy, set up and maintain.
The newest Lightning Platform, is the most comprehensive way to put customers at the center of everything you do.